Once you’ve located the emails, you’ll want to start easy with them. You can also use Hunterwhich will help you find email addresses quicker and easier on the websites. Most website owners are out there somewhere creating more content on their social media platform of choice, you just have to locate them. Most sites will have an email on the site or a Contact Us page, and if not, well we live in the age of social media. This will involve a little finesse and some simple sales strategy.įirst, you’re going to need to find a way to reach out. Of course, the factors used to determine search engine ranking have evolved over the years, but building backlinks has remained a cornerstone of great SEO strategy, and link building is still touted by Google as one of the top 3 ranking factors in play.īut this also means that you’re going to have to convince the owners of those sites that your content is worth giving you a backlink to your site. That said, however, Google’s original search engine algorithm, then called PageRank, relied heavily on backlinks. Though building backlinks is by no means an unknown, it seems to have taken a step out of the spotlight in favor of faster, presumably easier ranking factors. When others weigh in to vouch for the quality of our content, it’s like injecting rocket fuel into our ranking status.Ĭurrently, much of the focus in SEO efforts these days is put on things like keywords for our content and resolving technical issues, which are both important. Much of what we do as SEO consultants is about convincing Google (or your search engine of choice) that the content our site offers is valuable, relevant, and, of course, not spammy.
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